I guess there are exceptions. But unless you’re Amish or something, you’ve probably spent more on an item for aesthetic reasons when you could have bought something equivalent for cheaper. If you go to the bar, you pay more for drinks that you would a liquor store. Going to a concert in more expensive that listening to mp3s. People spend way more on jewelry than on computers and it doesn’t *do* anything. This is practically the basis for modern, Western society and they only people who aren’t on board with that are Cheat-o covered nerds. Intangible benefits still have monetary value.
I’m not even talking about Macs vs Windows anymore, I just think your original statement is completely disconnected from reality.